Training that fits
One-to-one coaching, individual programming and technique feedback. Build strength and confidence with a plan shaped around your experience and schedule.
Private client coaching · London·By consultation only
Your ambition.A personalstandard.
Expert coaching, personally managed. Build strength, improve your physique and make your health a priority within a demanding life, coached one-to-one at premium private clubs in Canary Wharf and central London, with direct access to me wherever you are.
A small number of private clients · Every enquiry handled personally and discreetly
“He’s incredibly knowledgeable about strength, conditioning and nutrition, and works with you to shape sessions according to your goals, fitness and preferred communication style. He’s super professional but great fun too.”
“Alex is by far the best PT I’ve had. I started training with Alex close to a decade ago now and as my objectives have changed through my fitness journey from weight lose to powerlifting, power building Alex has helped me along the way. … A consummate professional and someone people would be lucky to be trained by.”
“After 16 weeks of following his planning for my training, lifestyle habits and diet, Alexander has delivered exactly what I was hoping for. … I highly recommend working with Alexander for online coaching.”
Reviews relate to my coaching in Kent and online. London private coaching is arranged separately.
Results
Measured change, not promises.
Results from my coaching in Kent and online. Every client starts from a different point, so individual results vary. See more client results ↗
A coherent plan for a complex life
Make progress. Leave the planning to me.
You bring the goal. I bring a practical system for your training, nutrition and recovery, with decisions informed by evidence and adjusted to how you respond.
Nutrition made practical
Personal targets, food guidance and supplementation advice where appropriate. A workable approach to meals out, travel and everyday choices.
Progress you can see
We agree meaningful measures, review your response and adapt the plan. With your consent, I can coordinate with your doctor or other practitioners.
The private programme
Everything handled. Nothing generic.
- Private coachingTwo 60-minute one-to-one sessions a week at a premium private club, plus one 60-minute live video session wherever you are.
- Coaching that travelsFor an important trip, I can join you so the programme continues wherever you are, arranged and quoted in advance. For more than the occasional trip, see Private Concierge below.
- A plan built for youA short private questionnaire before we meet, then a one-hour assessment. From there, an individual training programme and a practical nutrition strategy that fits how you work, eat out and travel.
- Close follow-throughA weekly check-in, feedback on your technique videos and a monthly progress review. Your programme changes when your needs do.
- Nothing to organiseI book the club and your regular weekly slots. You receive a calendar invitation and simply arrive.
- Direct accessA private line to me seven days a week, almost around the clock, for training, food and travel questions as they come up.
From £3,500 / month · three-month minimum · club access included
The monthly fee is a starting point: the final scope and fee are agreed with you around your goals, schedule and the support you need. Places are limited, so I take on new London clients only when I can give them my full attention. Medical consultations, tests and products are agreed separately.
Four private clubs
Train where it suits your week.
Sessions take place at a premium private club rather than a busy public gym, with in-house doctors, dentists, physiotherapists and massage therapists on hand when you need them. Choose the location closest to your office or home.
Canary Wharf
Private members’ club · London E14
My principal London club. An easy start or finish to the working day.
£3,500 / month
Training in Canary WharfSoho
Private members’ club · London WC2
In the heart of the West End, for days that move quickly.
£4,000 / month
Training in SohoMarylebone
Private members’ club · London W1
A calm one-to-one setting, moments from Oxford Street.
£4,000 / month
Training in MaryleboneLiverpool Street
Private members’ club · London EC2
Close to Liverpool Street station, ideal around City hours.
£4,000 / month
Training in Liverpool StreetFees include club access for your sessions. The exact club is confirmed privately at your consultation. Mayfair enquiries can be discussed for training at the nearest location.
Private Concierge · By arrangement only
Wherever you are. Whenever it matters.
For clients whose lives do not stay in one place. Think of it as a personal assistant for your training and health: I travel with you, completely flexibly, and take care of your sessions, bookings, meals and supplements, wherever your diary takes you.
Fee Agreed with you
There is no set price. We discuss what you need from me and design the arrangement around it: where you are going, for how long, how often we train and the level of support you want. Travel, accommodation and expenses are agreed in writing in advance.
- I go where you goBusiness trips, holidays, training camps and events, anywhere in the world. I fit around your diary, not the other way round.
- Sessions organised for youI find the right gym or private facility in each city, book your training and schedule sessions around your meetings and commitments.
- Your diet, plannedWhere to eat, what to order and when, adjusted for time zones, jet lag and long travel days.
- Supplements handledEvidence-based supplementation planned with you and kept consistent wherever you are.
- Recovery planned inSleep, travel days and recovery built into the plan, so a demanding itinerary supports your progress instead of undoing it.
- Always within reachDirect access to me at any hour while we travel, and your London coaching continues seamlessly between trips.
An athlete’s standard
Strength with purpose. Support with substance.
I competed in the decathlon at national level in Greece, and I still train for power, speed and strength. I am also a licensed England Athletics coach, specialising in speed. That experience shapes how I coach: every exercise earns its place, loads progress for a reason and recovery is planned, not hoped for.
- Programmes built from first principles, not templates
- Technique coached in detail, at a level that suits you
- Training balanced with your work, travel and sleep
Meet your coach
Academic depth.
Practical instinct.
I’m Alexandros Anagnostou. A former national-level decathlete in Greece and a licensed England Athletics coach, I hold an MSc in Strength and Conditioning and CSCS and CISSN credentials, and my research focuses on nutrition and metabolic health.
I am a PhD researcher and first author of peer-reviewed work in the European Journal of Nutrition. My role is to turn that knowledge into useful decisions for you.
You work with me directly, from the first conversation to every session and check-in. No assistants, no hand-offs.
Qualifications & professional cover
Qualified to coach. Clear about the evidence.
Original certificate scans. Tap any document to view it full size.
01 / 08
MSc Strength and Conditioning
University of Greenwich, awarded with Merit in 2018. The academic foundation for how I plan, assess and progress training.
02 / 08
Certified Strength and Conditioning Specialist
Awarded by the National Strength and Conditioning Association (NSCA). The certificate shows recertification due 31 December 2026.
03 / 08
Certified Sports Nutritionist (CISSN)
International Society of Sports Nutrition. Evidence-based sports nutrition, applied to real routines.
04 / 08
England Athletics licensed coach
Athletics Coach licence, renewed to 2029. My specialism is speed: acceleration, sprint technique and running mechanics.
05 / 08
Qualified Teacher Status (QTS)
Awarded by the Department for Education in England, December 2022. Useful when you would like me to coach your children too.
06 / 08
EREPS registration
European Register of Exercise Professionals. The document shows expiry on 30 April 2027.
07 / 08
Daru Strong mentorship
Certificate of completion, 2020.
08 / 08
NSCA Advanced Periodisation Clinic
Certificate of attendance.
01 / 08
Insurance · verified from certificate
Insure4Sport / Ripe
Public liability and professional indemnity for personal training, each with a stated limit of up to £5 million. The certificate is valid from 28 August 2026 to 27 August 2027, subject to policy terms. The full certificate can be shared privately for verification.
How it begins
Three quiet steps.
- Private consultation.A 20-minute conversation about your goals, schedule and history.
- Your assessment.We measure where you are and agree what success looks like.
- Coaching begins.Your sessions are booked for the first month and your plan is live.
Before we begin
A clear understanding.
What does private coaching include?
Two 60-minute sessions a week in person at a premium private club, one live video session, a one-hour initial assessment (with a short questionnaire beforehand), weekly check-ins, a monthly progress review and direct access to me seven days a week. Club access and booking are included. Accompanied travel is arranged and quoted with you in advance.
What does it cost?
£3,500 a month in Canary Wharf, or £4,000 a month in Soho, Marylebone or Liverpool Street. Club access for your sessions is included.
These are starting points. The final scope and fee are agreed with you around your goals and the support you need, with a three-month minimum, because meaningful change takes at least that long. Private Concierge is discussed and agreed individually. You receive the full scope and terms in writing before you commit.
Where are sessions held?
At a premium private club in Canary Wharf, Soho, Marylebone or Liverpool Street, with in-house doctors, dentists, physiotherapists and massage therapists. We agree your regular weekly slots, and I book each session for you. The exact club is confirmed privately at your consultation.
What happens when I travel?
Your programme includes training you can complete while away, the weekly video session moves with you, and you can message me at any time. For important trips, I can travel with you, arranged and quoted in advance.
What is Private Concierge?
My most personal service, for clients who travel often or want me alongside them. I travel with you anywhere in the world, organise and book your training, plan where and when you eat, manage your supplements and remain available around the clock.
There is no set price: the fee is discussed with you, based on what you need from me, your itinerary and the time involved. Travel, accommodation and expenses are agreed in writing before anything is booked.
Can you work alongside my doctor?
With your consent, coaching can be coordinated with your doctor or other qualified practitioners. Clinical assessment, diagnosis, prescribing and medical testing remain with appropriately qualified healthcare professionals.
Is the consultation a commitment?
No. It is a short, private conversation about fit. I will tell you honestly whether I am the right coach for your goal.
Insights · evidence into practice
Curiosity, with a purpose.
Concise reading on the research behind practical training, nutrition and recovery decisions.
01 · Creatine
Physical & cognitive performance.
What creatine may offer for strength and the brain, and where the evidence is less certain.
Read the article02 · Sleep & recoveryMagnesium, explained.
Sleep, muscle recovery, forms and dosage: a practical reading of the evidence without the mythology.
Read the articleA personal conversation
Give your goals
the attention they deserve.
Tell me what you want to achieve, where you would like to train and the support you value. Every enquiry is handled personally and discreetly. I reply within one working day, then we arrange a short introductory call.